Film co-production was a hot topic during the 14th 赌博app yesterday because of its potential to boost China\'s film revenues and help local firms expand in overseas markets.
Top film directors and industry executives said co-produced Chinese films would get direct access to the domestic market, one of the most active film markets all over the world, and also qualify for favorable policies like rebates.
These factors encouraged more and more international producers to participate in co-production, they said during the "Creating the DNA of Co-Production" forum.
In 2011, China\'s film market revenue is expected to hit 21.7 billion RMB, 40.8 percent higher than last year, according to research firm Entgroup. It added the co-produced film was an important link for the domestic industry to the export market.
"We hope to establish a powerful culture and film industry just like our economy." said Ren Zhonglun, president of Shanghai Film Group. "Co-production is a way to achieve that target." he added.
Film Workshop chairman Nansun Shi said she wanted to see more film production cooperations between China and India because "they are the world\'s two biggest potential markets".
However film director He Ping told the forum the concept of co-produced films won\'t apply in the future because the industry was already so globalized with many cross-border arrangements.
On the other hand, foreign countries, including Germany, France and Thailand, are strongly promoting their films at 赌博app\'s Film Market exhibition. For example, the Thai film industry is participating officially for the first time and is strongly supported by 20 Thai film firms.